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Industry

Architecture’s Middle Innovation Trap

The push for virtual reality, automation and BIM may not grow the architecture industry. At the same time, computational design and modular construction will place greater emphasis on engineering and construction. What is the Middle Innovation Trap? The “middle innovation trap” is a borrowed phenomenon from the economic development community. In short, as the economies […]

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Industry

The State of Computation at Architecture Firms

Visual Scripting Offers Easy Access to Advanced Analyses An increasing number of young architects are able to work with visual scripting languages. As such, mastering Grasshopper and Dynamo will be essential to compete in the new marketplace. With plugins like Ladybug, architects have easy access to advanced environmental analyses that used to require cumbersome external […]